Hot Job of the Day!

Vector Solutions is hiring a Sr. Marketing Manager.

Sr. Marketing Manager, Digital and Demand Generation

Job Locations: US-FL-Tampa
ID: 2020-1128
Category: Marketing
Type: Regular Full-Time

Overview

At Vector Solutions, it is our distinct privilege to serve the everyday heroes who serve others – the engineers who keep our buildings safe, the manufacturers who make the products we use every day, the first responders who protect us, and the educators who take care of our children. Through our award-winning online education, safety compliance, and performance optimization solutions, our mission is to change the world by saving lives, inspiring professionals, and elevating performance.

Our extended Vector Solutions family has grown and evolved tremendously over the past 20 years, and we have no intentions of slowing down. Our creativity and drive have taken us from a handful of employees in Tampa, Florida to more than 400 team members all over the country. We believe in fostering a positive workplace culture that attracts talent, drives engagement, increases performance, and invests in employees’ happiness and satisfaction.

So, if you’re innovative, passionate about what you do, and driven by the need to push boundaries in order to serve the everyday heroes that serve all of us, then search for your forever career with us at Vector Solutions.

Responsibilities

  • Management of marketing campaigns and associated reporting
  • Management of lead generation channels and strategies
  • Create digital marketing plans and assist with the execution of paid search and other digital programs including PPL, display, content syndication, website initiatives, webinars (paid and company hosted) and more
  • Manage strategy, QA and release procedures all campaigns driving leads to Vector Solutions, Commercial division.
  • Development, monitoring and reporting of monthly KPIs and budget alignment
  • Facilitation of new marketing project initiatives and coordination between product and sales teams and other teams impacted
  • Ability to create presentations and communicate at an executive level

Qualifications

  • Bachelor’s degree in marketing or a related field
  • Minimum of 5-8 years of marketing experience, or any equivalent combination of training and experience that provides the required knowledge, skills and abilities
  • Knowledge of Web technology and tools, marketing analytics, and marketing automation.
  • Knowledge of website optimization, including best practices for search engine optimization (SEO), SEM and website testing practices
  • Familiarity with inDesign and implementation of email campaigns through the use of a marketing automation solution.
  • Familiarity with CRM systems including lead generation best practices
  • Excellent written and verbal communication skills
  • Excellent project management and time management skills
  • Ability to collaborate effectively with team members and internal customers on various projects
  • Should be passionate about learning and bringing new ideas and concepts that may improve marketing effectiveness and benefit the business.
  • Proficient with Microsoft Office (Word, Excel, PowerPoint)

 

 

Benefits

  • Medical, dental and vision coverage
  • 401(k) matching
  • Generous paid time off
  • 10 paid holidays
  • Professional development reimbursement
  • Company social events
  • Philanthropic opportunities
  • Advancement opportunities and challenging career paths
  • A casual work environment (ditch the suit & tie)